Troye Sivan has no problem letting people know who he is. In fact, he’s basking in the familiarity of it.

At 29, Sivan has cemented himself as one of the country’s most striking pop stars, and is comfortably embracing the world’s current obsession with individuality.

“I think what is being celebrated at the moment is the cult of personality and ‘niche’. That feels very familiar and comfortable to me, because I grew up on YouTube. That, literally, was how I got started — (by) letting people know who I am,” he said.

The Perth YouTuber turned global superstar commands the February cover of Vogue Australia, with an intense, confident gaze, draped in a pearl-covered shawl.

He’s well-practised at being unapologetically authentic and says he’s even put his fear about turning 30 behind him.

“For me, one of the biggest fears was not feeling sexy, and I feel, humbly, sexier than ever,” Sivan said.

“Not even in looks or anything like that. Just, I feel good about knowing who I am and my life and where it’s at. Knowing what’s important to me and the things I care about. That, I think, ended up soothing me, and now I’m really excited about it.”

And he’s recently added one more thing to the list of what’s important.

“I became an uncle late last year — it’s the most grounding thing in the world to me, and the thing that makes me take stock of everything,” Sivan said.

“When I’m home in Australia, I feel much more like a brother and a son, and now an uncle, than I do anything else.”

Vogue Australia’s February 2025 issue is on sale Monday.